The owner's business copilot – built in Romania
THE TRUE NORTH OF YOUR company.
2026
The first cheeky AI for entrepreneurs.
TrueNorth isn't built to agree with you. It asks you questions, shows you what you missed and challenges you when your conclusions aren't backed by the data you already have.
Your business leaves clues everywhere. In invoices. In cash flow. In sales. In your team. TrueNorth puts them together, understands what is going on and tells you straight: where you are, what comes next and what deserves your attention.
Connectors
It connects to everything you already use.
Everything leaves traces in your business. Invoices. Transactions. Documents. People – TrueNorth turns them into a clear picture of what is really going on.
It doesn't ask you to learn a new app – it learns how your company works.
The idea
Your whole company, served on a platter.
TrueNorth takes everything your company knows and turns it into an advisor that knows it by heart: ask anything, get answers on your own numbers, see the direction, and every decision is remembered. You lead – it makes sure you see the road.
From two people who lived it.
After years of building, running and turning around businesses, we reached the same conclusion: the problems look different, but the patterns are almost always the same.
That is how TrueNorth was born. Out of thousands of good decisions and enough bad ones to know the difference.
Board
Your board. At any hour.
Put any dilemma on the board's table and get perspectives for and against, argued with the data from your business. Whenever you need them.
You ask
“Should I open a second location?”
The Analyst
Your real margin is 11% – cash flow supports the investment from March.
Devil's advocate
The lease runs 5 years – negotiate the exit clause first.
The Strategist
Land 3 anchor clients in the new area and you start with warm engines.
Ask
Ask your business.
Type a question in plain words – «can I afford this hire?», «how's my margin doing?» – and within seconds you get an advisor's answer, on your real data: the number, where it comes from, and what to do next.
Dashboard
Because your business is different.
TrueNorth builds your reports exactly the way you think about your business. KPIs, alerts and conclusions that matter, delivered continuously or at whatever frequency you choose.
Dashboard
Dashboard
The pulse of your company on one screen – revenue, collections, this month's target.
Dashboard
Treasury
How much cash you have, where it sits and how many months it lasts – always current.
Dashboard
Cash forecast
Thin months show up early – you have room to act.
Dashboard
The pulse of your company on one screen – revenue, collections, this month's target.
Treasury
How much cash you have, where it sits and how many months it lasts – always current.
Cash forecast
Thin months show up early – you have room to act.
Want to see it on your own data?
Book a DemoAnd there is more. Tap any screen – each one is from the real app.
Plans
How far do you want to see?
Advisor
see clearly.
It's for you if… you want to see your numbers in time, effortlessly.
- Your software, connected through API or MCP.
- Ask Your Business – your AI advisor, on your real data
- Daily briefing + Alerts & risks – the morning summary + the day's signals
- Voice – dictate + listen – talk to the app, it reads back to you
- The «need me today?» check-in – the daily question + answer analysis
- Upload Center + Drive ingestion – knowledge extracted from your documents
- Can I afford it? – a straight verdict, on real numbers
- Monthly synthesis – the month's pulse, on the last closed month
- Pulses: team + clients + contradictions – monthly «people vs numbers» signals
Co-Pilot
flies alongside you.
It's for you if… you want to see everything moving in your company, early.
Everything in Advisor, plus:
- Competition – company radar – a competitive radar on public data
- Contract review – legal analysis of the essentials + cover sheet
- Your quarter – the branded quarterly report
- SWOT analysis – SWOT with evidence + a market angle
- Google Workspace – Gmail, Calendar and Drive, read-only
Second Brain
thinks with you.
It's for you if… you want an advisor that remembers everything.
Everything in Co-Pilot, plus:
- Board – your council of advisors – full session: every persona answers + the final conclusion
- War Room – the black scenario + cash stress + the drawer plan
- Deep Research – a full report: web searches + sources read + synthesis
- Multi-company + consolidated group – all your companies, in a single view
Pricing is tailored to the size of your company – we discuss it openly on the call.
FAQ
Questions we hear often.
Yes. We start with an audit of your company, then connect the sources where your information lives – ERP, accounting, bank, Google Drive, APIs, files. TrueNorth fits your company, not the other way around.
FAQ
Does it work with the software I already use?
Yes. We start with an audit of your company, then connect the sources where your information lives – ERP, accounting, bank, Google Drive, APIs, files. TrueNorth fits your company, not the other way around.
a 30-minute exploration
Let's find your north.
Pick the day and the time. We'll do the rest together. In half an hour you'll know whether TrueNorth is right for your company.
October 2026
Pick a time, then leave your email – that’s it.
That's all.
We could have added more pages – we still have plenty to say – but we'd rather get to work on your business now.